The GKV team has a tremendous amount of specialized expertise in conceptualizing, designing and producing outreach programs and exhibits throughout the country and in Canada. Managed by an in-house, dedicated experiential marketing group, we have been working on programs that reach people where they live, work, play and pray. We work hand-in-hand with our public relations team and our clients to create memorable on-brand interactions and experiences for both consumer and business-to-business audiences. This work is based on a solid, strategic foundation, backed by industry research and consumer insights. We work collaboratively to execute fresh and innovative ideas across the various touch points that connect with our clients’ target audiences.
Our process is based on the following guidelines:
Brand development – Research and discovery, pre-production
Creative execution – Event production and design, collateral materials development, digital integration, social media marketing, activation
Post production – Evaluation, impressions, interaction, sales