GKV Named Agency of Record for AbsoluteCARE

GKV, one of Baltimore’s largest integrated marketing firms, has been chosen as Agency of Record for AbsoluteCARE, an innovative population health management company with centers in Atlanta, Ga., and Baltimore, Md. GKV will begin working immediately to develop the brand’s position and messaging for each of its different audiences, as well as websites, video assets and other collateral materials to help position the company for further expansion.

AbsoluteCARE offers holistic health care to the sickest of the sick, utilizing a patient centered approach in an ambulatory ICU model. Their transformative health care model combines primary care, prevention and wellness, nutritional counseling, social and behavioral programs, onsite pharmacy, X-ray and laboratory services, complimentary transportation, and more, all integrated into a single 5-star facility.

“We are thrilled to begin our partnership with a company that brings humanity to health care,” said Garry Raim, Partner & Executive Vice President, GKV. “GKV has proven expertise within the health care category, and we’re looking forward to working with AbsoluteCARE to help even more people.”

“We’re confident that this partnership with GKV will help to streamline our communication efforts and support our mission of improving the lives of our patients every day,” said Alan Cohn, CEO of AbsoluteCARE. “Our patient-centered model has been life changing for so many people, and we are excited to take the next step in positioning AbsoluteCARE for continued growth and expansion.”