Reaching moms through social during COVID-19

It’s a challenging time for all of us, but especially for moms. Here are some hints on how to maximize social media content to provide moms with information they can really use.

What should brands do on social media in a time of uncertainty?

It’s a challenging time for brands across the world. Here are some recommendations on how to adapt your current social media content and curate new content in response to COVID-19.

The Social Media Advantage in the Health Insurance Industry

Social media can help you become a go-to source of information at times when consumers are trying to navigate an ever-changing and confusing industry.

How Instagram removing ‘like’ visibility impacts brands

There’s good news and bad news.

In social, video content is king, but storytelling is queen.

How to tell your story on social media.

Start the conversation today and find out what GKV can do for your brand.

Author

Stacey Wynia

SVP, Director of Public Relations and Social Media

Stacey Wynia leads the PR, social media and grassroots event work GKV does for its clients. With her full-time staff, she provides high-level strategic guidance in the development and execution of PR plans, earned media campaigns and strategic messaging, along with a wide variety of social media marketing, including social media planning and strategy, content creation and curation, social media management, publishing, advertising and reporting. She especially enjoys working with other GKV departments to provide integrated and well-executed campaigns and working with challenger brands to help them define their brand voice, tell their story  and drive business in the social landscape.

Before coming to GKV, Stacey worked at Golin as an Account Supervisor for clients such as Amazon and Toyota; at Mattel as Director of Communications, developing PR campaigns for Barbie and other Mattel brand consumer products; and most recently at Taylor Strategies as Senior Vice President, where she helped to build business organically by developing a propriety process and approach to client partnerships and led their anchor accounts, such as MasterCard and P&G.

Stacey received her bachelor’s degree in English from the University of Maryland.

COVID-19 MESSAGE

Out of an abundance of caution and care for the health and wellbeing of our employees and their families, GKV has transitioned to a Work From Home (WFH) scenario for the foreseeable future.

A great deal of planning and preparation went into this effort to ensure that, while our office is physically closed, we can continue to provide our clients with the excellent service and work products they rely on.

Should you need to reach someone at GKV, please call 410.539.5400 and use the employee directory to reach your party.

Stay Healthy!