Critical brand updates for the post-2020 world
A lot changed in 2020 that impacted how people perceive brands. Here are some tips to make sure your brand resonates.
Sprint: Big Presence
Most people love their mobile phones, but not their carrier… so, why don’t they switch?
GKV Challenger Brand Minute: Building Brand Relevancy
Welcome to GKV’s Challenger Brand Minute: your source for bite-sized marketing smarts.
Can old brands attract younger consumers? They better!
Attracting a younger generation to become brand-loyal can be tough for more established brands. See how we helped coffee brand Chock full o’Nuts do just that.