SEM: THE SWISS ARMY KNIFE OF CPG MARKETING
Must-know CPG search tips.
Consumers today are constantly searching the internet to research products, services and ultimately get answers to their questions. The internet and the ability to easily search for information has forever changed how we conduct our daily lives from searching for a recipe to online banking. It’s also changed how we interact with brands and how brands compete with each other. In many cases, a paid search result is the first experience a consumer has with your brand.
For GKV, paid search is all about answering the questions asked and crafting the right message, at the right time, and at the right cost to increase brand visibility, meet the needs of the users and ultimately drive results for our clients. GKV has a large portfolio of Paid Search clients covering an array of industries, including but not limited to Consumer Packaged Goods (CPG), B2B, Telecommunications, Health Insurance and more. We also have accredited SEM Specialists on staff. Have questions about paid search, contact us today.