Improving Net Promoter Scores

Aligning an organization’s policies, procedures and culture to its brand promise is paramount to creating customer loyalty and future financial success.

Multicultural Marketing for Medicare

Are you missing part of your Medicare population? Medicare audiences are increasingly multicultural. Medicare marketing must keep up or be left behind.

GKV Earns Spot on Clutch’s List of the Top Creative and Marketing Agencies in Health Care Industry

GKV has strong capabilities and decades of successful experience in the health care arena.

Everyone acts like a millennial, even you.

One generation is taking over.

GKV Earns Spot on Clutch’s List of 2019 Leading Creative & Marketing Agencies

GKV is cited for outstanding work in social media marketing, print, TV, radio and out-of-home advertising.

GKV Expands Team with Two New Hires

GKV announced today the expansion of their team with the addition of two new employees.

Start the conversation today and find out what GKV can do for your brand.

Author

Garry Raim

Partner, Executive Vice President

As one of the managing partners at GKV, Garry now leads Business Development efforts at the agency. Prior to that, Garry helped guide the organization as it transitioned from a traditional agency into a fully, integrated agency able to deliver a full suite of digital services.

He has more than 30 years of marketing, direct response, and customer relationship management experience, working closely with clients of all sizes in a variety of categories, with a special expertise in marketing health care, insurance and financial products. He has led the development of strategies for GKV clients like the Centers for Medicare & Medicaid Services (CMS), Coventry Health Care, CareFirst BlueCross Blue Shield, Metropolitan Jewish Health System (MJHS), BGE Home, and Molina Healthcare.

Prior to joining GKV where in 2001, he co-founded GKV Direct, Garry created and managed Raim & Associates, a marketing firm that specialized in direct marketing, marketing consulting, and advertising development.

Previously, he was Chief Marketing Officer for the consumer division at BlueCross BlueShield of Maryland, where he introduced new direct marketing techniques that helped to build the division from an unprofitable, $80 million lackluster operation to a highly profitable, $200+ million model business unit.

Garry graduated Magna Cum Laude from the University of Maryland at College Park with a bachelor’s degree in Political Science. He has attended executive management courses at Columbia University and the University of Virginia, Darden Graduate School of Business. He has served as faculty at a number of national insurance and direct marketing conferences and taught at the Purdue University Certified Health Consultant Program.

Garry is a big fan of Albert Einstein, and although he might not understand Quantum Physics, he feels strongly that Einstein was correct when he defined insanity as doing the same thing over and over again and expecting different results.

COVID-19 MESSAGE

Out of an abundance of caution and care for the health and wellbeing of our employees and their families, GKV has transitioned to a Work From Home (WFH) scenario for the foreseeable future.

A great deal of planning and preparation went into this effort to ensure that, while our office is physically closed, we can continue to provide our clients with the excellent service and work products they rely on.

Should you need to reach someone at GKV, please call 410.539.5400 and use the employee directory to reach your party.

Stay Healthy!