GKVoice
GKVoice is a collection of insights, thoughts and inspiration covering topics shaping today’s marketing landscape. This is just a sampling of the curiosity we bring to work every day and the thought leadership we bring to every assignment. Curious yourself? Scroll down or explore.
Featured
Is It Time to Switch Ad Agencies?
Wondering if your agency is really delivering the service, results, and ROI you deserve? Here’s how to know when it’s time to make a change.
Discover ROEverything
Introducing Return On Everything (ROE). See how GKV can help you find success by every measure. Be it Return on Investment, Return on Time, or Return on Opportunity.
GKV Challenger Brand Minute: Face of Wealth
The next decades will see a greater number of women inheriting wealth — and a shift in wealth means a shift in messaging.
The Digital Baby Boomer: How to Drive Online Sales
Baby boomers are not digital natives, but they’re huge digital shoppers. Discover the ways to win their trust and gain their business online.
Recent
From Concept to Cart
Messaging isn’t over when a product hits the shelves! Learn how GKV creates fully integrated campaigns that ensure nothing is lost between the idea and the outcome.
AI Can’t Replace a Partner
While AI is transforming how marketing gets done, it is not replacing what matters most: human strategy.
Changing the Conversation About Consideration
How customers move from brand awareness to a sale is evolving. Learn how you should adapt your messaging.
2025: Year in Review
2025 was packed with creative highlights at GKV. Let us know if you’d like us to add your creative work to our highlights for 2026.
GKV Named 2025 Aster Award Winner in Healthcare Marketing and Advertising
With four Gold Awards received for 2025, this marks the fourth consecutive year that GKV has been honored with this prestigious recognition.
GKV Promotes Katie Huston and Lindsay Petrick
Social Media, Creative and Digital Project Management Departments Represented With Recent Promotions.
