Hitting your AEP enrollment targets is never easy. If your AEP 2020 marketing just underperformed, the first thing you should do is read this article.
The rationale for bringing some services in-house is strong, but moving work from an external agency creates pitfalls you need to strongly consider.
Social media can help you become a go-to source of information at times when consumers are trying to navigate an ever-changing and confusing industry.
To capture the Age-In audience, plans must capitalize on evolving lifestyle trends and behave in a more strategic manner when competing with other plans.