No Yolks:
Breaking the rules. Connecting with consumers.
GKV helped No Yolks reach Millennial and Gen Z cooks with messaging focused on how dinner has no rules—just possibilities.
SHEFIT:
Finally, a sports bra that does its job.
Our integrated campaign introduced women everywhere to a sports bra that puts boobs in their place–and keeps them there, too.
Clover Health:
Medicare Advantage Open Enrollment
Clover Health, one of the nation’s fastest growing Medicare Advantage plans, tapped GKV to help launch a new campaign to drive Medicare Advantage enrollments for AEP. And we said “Why Not?”
Orrington Farms:
The Power of Powder to Drive Customer Re-Evaluation
In the bouillon/broth category, we help Orrington Farms stand out by featuring its powdered point of difference that gives home cooks more ways to rev up their recipes.
Maryland Department of Health:
GoVAX Campaign
How do you help the Maryland Department of Health fight COVID-19 when the vaccine and trust are in short supply?
Chock Full o’Nuts:
Get New York Roasted
How are we moving “NY’s favorite coffee since 1932” from forgotten to “I think I’d like to try that”?
Maryland Lottery:
Dreamers
Working closely with the Maryland Lottery marketing team, we reframed the benefit and changed the reason to play.
Frank’s RedHot:
Easy AF
Frank’s has a great brand personality, but is predominantly used for Buffalo wings. How do we get people to use it more often?
Constellation:
Tomorrow’s Here
Tomorrow’s Here! It’s time for an energy company that does more than just sell electricity. And that’s Constellation.
That’s Tasty organic living herbs
That’s Tasty™ organic, living herbs bring recipes to life. Our job was not only to reach consumers, but to actually change the way they think about cooking.
Elderplan:
AEP
A local plan in the big city.
Candy Shop™ Cocoa:
Waking up a sleepy category
Candy Shop™ Cocoa is bringing a bold twist to the classic cocoa category. GKV created a fully integrated, omnichannel marketing campaign, Be Cocoa Happy. The campaign is aimed at enticing cocoa lovers across platforms, reaching consumers across different touchpoints as they go through their day.
The World Loves Segafredo Zanetti®
Internationally known. Universally enjoyed. See how we combined artistry, adventure, and enjoyment to create a campaign for Segafredo Zanetti®.
Bob Bell Automotive:
UnbeataBell
Bob Bell Automotive has a long history of treating customers right and selling a ton of vehicles.
Hills Bros. Coffee:
Every Man
By tapping into the unique preferences and loyalties our audience has, we were able to build preference and loyalty for Hills Bros coffee as well.
Roanoke Cooperative
When Roanoke Electric Cooperative wanted to expand its services beyond electricity, GKV created a complete rebranding driven by a seemingly contradictory yet profound insight: to expand, you must contract.
Molina
Encouraging the switch to a Medicare Advantage plan.
Columbia Association:
Live Life Larger
To entice new memberships, we developed a visually arresting campaign featuring individual portraits of Columbia residents.
McCormick
For generations, McCormick has relied on recipes to create demand for their flavor products. Millennials and millennial-minded consumers don’t want rigid recipes, they want to be inspired to experiment with flavor. This is our non-recipe recipe for success.
Bridgestone Golf
Sacrificing media for a better messenger.
Pasta Lensi:
More to Amore!
More to Amore! This campaign sets a protein pasta brand apart by bringing its rich Italian heritage to the forefront, with a little twist. What’s not to love?
Miller Value Partners:
Brochure
Miller Value Partners needed a view book as bold and unique as their contrarian investment approach.
Back To Nature:
Snack Happy
GKV and Back to Nature celebrate good snacks and a good life.
Kauai Coffee:
Imported From Another World
Coffee, like wine, derives a lot of value from its place of origin, both real and perceived.
OSF MedAdvantage
Old Bay:
I’d Old Bay That!
OLD BAY has been the go-to seafood seasoning for people up and down the Chesapeake Bay for over 75 years. So how do you bring new users into the fold?
Snyder’s of Hanover:
Pretzel Pieces
We wanted flavor-seeking consumers to think of and reach for SOH Pretzel Pieces instead of other highly flavored snacks, like tortilla or potato chips.
Werner Ladder
Rising above the rest in a crowded field of advertisers.
Hills Bros. Cappuccino
Choosing the right influencers to be far more influential.
Sprint:
Inertia
Most people love their mobile phones, but not their carrier... so, why don't they switch?
