No Yolks:
Breaking the rules. Connecting with consumers.

GKV helped No Yolks reach Millennial and Gen Z cooks with messaging focused on how dinner has no rules—just possibilities.

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Media Planning/Buying
  • Shopper Marketing
  • Strategic Planning
  • Web Design & Development

San Giorgio:
The Right Way to Pasta

This fun and lighthearted campaign features person-on-the-street interviews in which real people share with great passion their methods for cooking this mealtime staple.

  • Consumer Packaged Goods
  • Digital Marketing
  • Social Media
  • Web Design & Development

Calvary Hospital:
In-Home Hospice Campaign

Nothing feels as overwhelming as caring for a loved one nearing the end of their life. We helped Calvary In-Home Hospice change a delicate message into one of empowerment.

  • Health Care & Insurance
  • Digital & Broadcast Production
  • Digital Marketing

Candy Shop™ Cocoa:
Waking up a sleepy category

Candy Shop™ Cocoa is bringing a bold twist to the classic cocoa category. GKV created a fully integrated, omnichannel marketing campaign, Be Cocoa Happy. The campaign is aimed at enticing cocoa lovers across platforms, reaching consumers across different touchpoints as they go through their day.

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Digital Marketing
  • Shopper Marketing
  • Social Media
  • Strategic Planning

Chock Full o’Nuts:
Get New York Roasted

How are we moving “NY’s favorite coffee since 1932” from forgotten to “I think I’d like to try that”?

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Digital Marketing
  • Media Planning/Buying
  • Social Media
  • Strategic Planning
  • Web Design & Development

Frank’s RedHot:
Easy AF

Frank’s has a great brand personality, but is predominantly used for Buffalo wings. How do we get people to use it more often?

  • Consumer Packaged Goods
  • Advertising
  • Digital & Broadcast Production
  • Digital Marketing
  • Social Media

That’s Tasty organic living herbs

That’s Tasty™ organic, living herbs bring recipes to life. Our job was not only to reach consumers, but to actually change the way they think about cooking.

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Data Analytics
  • Digital & Broadcast Production
  • Digital Marketing
  • Media Planning/Buying
  • Shopper Marketing
  • Social Media
  • Strategic Planning

Orrington Farms:
The Power of Powder to Drive Customer Re-Evaluation

In the bouillon/broth category, we help Orrington Farms stand out by featuring its powdered point of difference that gives home cooks more ways to rev up their recipes.

  • Consumer Packaged Goods
  • Shopper Marketing
  • Social Media

The World Loves Segafredo Zanetti®

Internationally known. Universally enjoyed. See how we combined artistry, adventure, and enjoyment to create a campaign for Segafredo Zanetti®.

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Digital Marketing
  • Media Planning/Buying
  • Social Media
  • Strategic Planning

Bob Bell Automotive:
UnbeataBell

Bob Bell Automotive has a long history of treating customers right and selling a ton of vehicles.

  • Retail & Consumer Services
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Media Planning/Buying

Hills Bros. Coffee:
Every Man

By tapping into the unique preferences and loyalties our audience has, we were able to build preference and loyalty for Hills Bros coffee as well.

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Digital Marketing
  • Media Planning/Buying
  • Social Media
  • Strategic Planning
  • Web Design & Development

Roanoke Cooperative

When Roanoke Electric Cooperative wanted to expand its services beyond electricity, GKV created a complete rebranding driven by a seemingly contradictory yet profound insight: to expand, you must contract.

  • Retail & Consumer Services
  • Brand Development

Columbia Association:
Live Life Larger

To entice new memberships, we developed a visually arresting campaign featuring individual portraits of Columbia residents.

  • Retail & Consumer Services
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Digital Marketing
  • Media Planning/Buying
  • Strategic Planning

McCormick

For generations, McCormick has relied on recipes to create demand for their flavor products. Millennials and millennial-minded consumers don’t want rigid recipes, they want to be inspired to experiment with flavor. This is our non-recipe recipe for success.

  • Consumer Packaged Goods
  • Brand Development
  • Social Media

Bridgestone Golf

Sacrificing media for a better messenger.

  • Consumer Packaged Goods
  • Digital & Broadcast Production
  • Digital Marketing
  • Media Planning/Buying
  • Social Media
  • Strategic Planning

Pasta Lensi:
More to Amore!

More to Amore! This campaign sets a protein pasta brand apart by bringing its rich Italian heritage to the forefront, with a little twist. What’s not to love?

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Digital Marketing
  • Media Planning/Buying
  • Social Media

Kauai Coffee:
Imported From Another World

Coffee, like wine, derives a lot of value from its place of origin, both real and perceived.

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Digital Marketing
  • Media Planning/Buying
  • Social Media
  • Strategic Planning
  • Web Design & Development

Old Bay:
I’d Old Bay That!

OLD BAY has been the go-to seafood seasoning for people up and down the Chesapeake Bay for over 75 years. So how do you bring new users into the fold?

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Digital Marketing
  • Social Media
  • Strategic Planning
  • Web Design & Development

Snyder’s of Hanover:
Pretzel Pieces

We wanted flavor-seeking consumers to think of and reach for SOH Pretzel Pieces instead of other highly flavored snacks, like tortilla or potato chips.

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Digital Marketing
  • Direct Marketing

SHEFIT:
Finally, a sports bra that does its job.

Our integrated campaign introduced women everywhere to a sports bra that puts boobs in their place–and keeps them there, too.

  • Consumer Packaged Goods
  • Retail & Consumer Services
  • Digital Marketing
  • Social Media
  • Web Design & Development

Clover Health:
Medicare Advantage Open Enrollment

Clover Health, one of the nation’s fastest growing Medicare Advantage plans, tapped GKV to help launch a new campaign to drive Medicare Advantage enrollments for AEP. And we said “Why Not?”

  • Health Care & Insurance
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Direct Marketing
  • Strategic Planning

Constellation:
Texas Electricity Campaign

How do you move the needle in the hypercompetitive Texas electricity market? Tap into the amazing power of funny animal videos!

  • Retail & Consumer Services
  • Advertising
  • Digital & Broadcast Production
  • Digital Marketing
  • Social Media

Maryland Cannabis Administration:
Smoke Free Spaces

MCA wanted to address cannabis use in public areas with their Smoke-Free Spaces campaign. We helped clear the air with strong, strategic executions.

  • OTC Medicines & Personal Health
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Digital Marketing
  • Media Planning/Buying
  • Social Media
  • Strategic Planning
  • Web Design & Development

Maryland Lottery:
Holiday 2024

Maryland Lottery Holiday Scratch-Offs are so lively and fun, they practically give themselves away. Now there’s an interesting campaign idea.

  • Retail & Consumer Services
  • Advertising
  • Digital & Broadcast Production
  • Digital Marketing
  • Social Media
  • Web Design & Development

Miller Value

We gave a 30 year old brand newfound independence.

  • Financial Services
  • Brand Development
  • Web Design & Development

Chilly Churn™
Ice Cream Mix

Meet Chilly Churn™ — an entirely new brand of homemade ice cream sure to churn up the fun and create sweet memories.

  • Consumer Packaged Goods
  • Advertising
  • Digital Marketing
  • Shopper Marketing
  • Social Media
  • Web Design & Development

MMCOA

As COVID restrictions were being lifted, the Maryland Managed Care Organization Association (MMCOA) wanted to bring clarity to a crucial area for a lot of people: what they needed to do to keep their Medicaid health insurance.

  • OTC Medicines & Personal Health
  • Advertising
  • Digital & Broadcast Production
  • Experiential Marketing
  • Grassroots Marketing
  • Media Planning/Buying
  • Social Media
  • Web Design & Development

Maryland Lottery:
Come and Get Your Fun Campaign

Lottery fun. Come and get it.

  • Retail & Consumer Services
  • Digital & Broadcast Production
  • Digital Marketing
  • Social Media

Hills Bros. Coffee:
It’s everywhere!

To raise Hills Bros. awareness in Chicago, we lined Windy City expressways with clever digital billboards, introducing thousands more Chicagoans to a new hometown coffee.

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Media Planning/Buying
  • Strategic Planning

Lofthouse Cookies:
Dare to be Sweet

Just when did everyone get so grumpy, snarky and sour? The world is so hungry for a little sweetness. And when conducting consumer research for our new client, Lofthouse Cookies, we discovered that we had just the thing.

  • Consumer Packaged Goods
  • Advertising
  • Brand Development
  • Digital & Broadcast Production
  • Digital Marketing
  • Media Planning/Buying
  • Shopper Marketing
  • Social Media
  • Web Design & Development

Stoli Vodka:
A Toast to an Individual Spirit

To engage Millennials with Stoli’s new Liberate Your Spirit campaign, GKV brought the campaign into the heart of their lives via unique media units in their neighborhoods and social media.

  • Consumer Packaged Goods
  • Digital Marketing
  • Media Planning/Buying
  • Social Media

di•gel:
Un-do

On a limited budget and a frantic timeline, GKV helped di•gel launch its OTC anti-gas and antacid products.

  • Consumer Packaged Goods
  • OTC Medicines & Personal Health
  • Advertising
  • Digital & Broadcast Production
  • Digital Marketing
  • Media Planning/Buying
  • Social Media

Molina

Encouraging the switch to a Medicare Advantage plan.

  • Retail & Consumer Services
  • Advertising
  • Direct Marketing