GKVoice

Generating Sales Anywhere, Anytime

Shoppers are all over the place, and they can be ready to buy anytime. Here are five ways to make sure your brand is always right there with them.

Start the conversation today and find out what GKV can do for your brand.

    Baltimore Branding Agencies

    Author

    Julie Stephens

    Director of Shopper Marketing

    Julie joined GKV in 2021 as Director of Shopper Marketing. She is a results-driven, award-winning, integrated marketing professional with extensive experience in consumer packaged goods. She has been in the business for more than 30 years and has had the opportunity to work for both manufacturers and agencies, providing her with unique insight into what clients really need to meet their objectives and drive sales.

    Her diverse CPG background includes work in competitive categories, with companies/brands including Post Consumer Goods (cereal, snacks), Kraft Heinz (full portfolio), Back to Nature (organic cookies/crackers/nuts/granola), Soli Organic, Welch’s Juices, Skyfall Wine, Stonyfield Farms (yogurt/dairy), and Aleve and Advil (OTC), to name a few.

    She is passionate about creating highly effective, omni-channel brand activation and shopper marketing plans across the shopper’s path to purchase (right channel, right time, right messaging) to generate demand, engagement and positive ROI.

    Julie believes collaborating closely with her clients and truly understanding their needs, while providing insights and spot-on solutions, is the key to successful relationships and winning campaigns.

    She earned her undergraduate degree in advertising from the University of Kansas. In her off time she can be found on her road bike, travelling or trying different types of cuisine.