University of Michigan Health Plan: Breaking Through the ‘New to Medicare’ Clutter
In a marketplace crowded with lookalike Medicare messages, we leaned into humor and humanity for a vibrant campaign that made Medicare feel less confusing.
Constellation Texas
Constellation Texas Selling electricity plans one funny animal at a time. DISCIPLINES Advertising, Digital & Broadcast Production, Digital Marketing, Media Planning/Buying, Social Media CATEGORIES Retail...MMCOA
As COVID restrictions were being lifted, the Maryland Managed Care Organization Association (MMCOA) wanted to bring clarity to a crucial area for a lot of people: what they needed to do to keep their Medicaid health insurance.
San Giorgio
This fun and lighthearted campaign featured person-on-the-street interviews in which real people share, with great passion, their methods for cooking this mealtime staple.
GoVax
How do you help the Maryland Department of Health fight COVID-19 when the vaccine and trust are in short supply?
Omega-3
GKV harnessed the power of trigger moments to remind consumers that omega-3s are always a good idea for your heart.






