Maryland Physicians Care: Healthy Groove
The grassroots campaign is supported by earned media, traditional paid media, grassroots partnerships and guerilla marketing.
The grassroots campaign is supported by earned media, traditional paid media, grassroots partnerships and guerilla marketing.
What is experiential marketing? In layman terms, it is event marketing or live marketing. The GKV team has a tremendous amount of specialized expertise in conceptualizing, designing and producing outreach programs and exhibits throughout the country and in Canada.
Managed by an in-house, dedicated experiential marketing group, we have been working on programs that reach people where they live, work, play and pray for a long time. We work hand-in-hand with our public relations team and our clients to create memorable on-brand interactions and experiences for both consumer and business-to-business audiences. This work is based on a solid, strategic foundation, backed by industry research and consumer insights. We work collaboratively to execute fresh and innovative ideas across the various touchpoints that connect with our clients’ target audiences.