GKVoice
GKVoice is a collection of insights, thoughts and inspiration covering topics shaping today’s marketing landscape. This is just a sampling of the curiosity we bring to work every day and the thought leadership we bring to every assignment. Curious yourself? Scroll down or explore.
Featured
Is It Time to Switch Ad Agencies?
Wondering if your agency is really delivering the service, results, and ROI you deserve? Here’s how to know when it’s time to make a change.
Discover ROEverything
Introducing Return On Everything (ROE). See how GKV can help you find success by every measure. Be it Return on Investment, Return on Time, or Return on Opportunity.
GKV Challenger Brand Minute: Face of Wealth
The next decades will see a greater number of women inheriting wealth — and a shift in wealth means a shift in messaging.
The Digital Baby Boomer: How to Drive Online Sales
Baby boomers are not digital natives, but they’re huge digital shoppers. Discover the ways to win their trust and gain their business online.
Recent
GKV Named 2025 Aster Award Winner in Healthcare Marketing and Advertising
With four Gold Awards received for 2025, this marks the fourth consecutive year that GKV has been honored with this prestigious recognition.
GKV Promotes Katie Huston and Lindsay Petrick
Social Media, Creative and Digital Project Management Departments Represented With Recent Promotions.
2024: Year in Review
2024 was a leap year. So, we filled it with creative leaps. Hope you enjoy watching them as much as we enjoyed making them.
Introducing Candy Shop™ Cocoa
GKV’s “Be Cocoa Happy™” Campaign Introduces Candy Shop™ Cocoa for KENT Precision Foods Group, Inspired by Classic Hershey Flavors
GKV Recognized as a 2024 Clutch Leader in Advertising Excellence
GKV was recognized as one of the top firms on Clutch for 2024 in the categories of TV, Print, Radio and Out of Home Advertising.
GKV Challenger Brand Minute: Regaining Trust in Public Health
Trust in messaging from public health institutions has eroded due to misinformation, politicization and contradictory advice. GKV’s Ellen Delaplane talks about strategies for regaining the public’s trust.
