GKV Announces New Webinar Series
We’re thrilled to introduce Good Point by GKV, a free live webinar series providing insights, expertise and strategies in marketing and communications. You can register now for our debut session, “Regaining Trust in Public Health Messaging.”
In today’s world, communications professionals face a significant challenge in the public health space: How do you keep your audience informed in an age of distrust and disinformation?
This hour-long discussion will feature keynote speaker Dr. Letitia Dzirasa, Baltimore City Deputy Mayor of Equity, Health, and Human Services, the former Baltimore City Health Commissioner, and a board-certified pediatrician. The conversation will be led by Deidre McCabe, Communications Strategist for GKV and former Communications Director for the Maryland Department of Health, and David “Boomer” Blum, a partner with GKV Health.
Attendees will learn how to combat misinformation and disinformation, why and how they should partner with local community leaders and institutions, and how to collaborate with the media to expand the reach of their message. We’ll also have advice on using interactive tactics to engage with your audience, as well as an opportunity to answer questions and discuss strategy.
Register today for “Regaining Trust in Public Health Messaging” and watch this space for future sessions of Good Point by GKV.