GKVoice
GKVoice is a collection of insights, thoughts and inspiration covering topics shaping today’s marketing landscape. This is just a sampling of the curiosity we bring to work every day and the thought leadership we bring to every assignment. Curious yourself? Scroll down or explore.
Featured
Is It Time to Switch Ad Agencies?
Wondering if your agency is really delivering the service, results, and ROI you deserve? Here’s how to know when it’s time to make a change.
Discover ROEverything
Introducing Return On Everything (ROE). See how GKV can help you find success by every measure. Be it Return on Investment, Return on Time, or Return on Opportunity.
GKV Challenger Brand Minute: Face of Wealth
The next decades will see a greater number of women inheriting wealth — and a shift in wealth means a shift in messaging.
The Digital Baby Boomer: How to Drive Online Sales
Baby boomers are not digital natives, but they’re huge digital shoppers. Discover the ways to win their trust and gain their business online.
Recent
GKV Announces Newest Client, Brown & Toland Physicians
Announcing a new client, Brown & Toland Physicians, a California-based medical group with a leading network of independent doctors delivering personalized, high-quality, affordable health care to the San Francisco Bay Area.
Congratulations Tiger
For us, it was never a question of if. It was always a question of when. We had to wait longer than we expected, but it was worth the wait. Congratulations Tiger on #80.
6 Digital Secrets Challenger Brands Use To Drive Growth
Challenger brands don’t have the budgets to live a big-brand life of luxury. Here are some of their secrets.
GKV’s OLD BAY Campaign Wins Best In Show 2018
At Addys 2018, Baltimore bid farewell to advertising as we’ve known it and embraced the art and business that it has become.
We’ve helped Medicare health plans really enjoy Dec 8th.
We’ve helped increase AEP enrollments for a wide variety of Medicare plans from New York to California and points in between.
Digital Marketing for Medicare: An Art Director’s View
Successful design involves a lot more thinking and planning than many realize. It’s a fascinating combination of psychology, visual organization and persuasion.
