What Defines Millennials – and How Marketers Can Reach Them
Sharing the most relevant articles and news.
First-Party Data: A Hidden Gem for the Post-Cookie World
Amid growing concerns for consumer privacy, increased transparency and reducing complexity, the era of “cookies” is ending, but not just yet.
Reaching moms through social during COVID-19
It’s a challenging time for all of us, but especially for moms. Here are some hints on how to maximize social media content to provide moms with information they can really use.
Six Steps to Crisis Management
Set yourself up for short- and long-term success by demonstrating that you are prepared and handling the situation effectively and efficiently.
What should brands do on social media in a time of uncertainty?
It’s a challenging time for brands across the world. Here are some recommendations on how to adapt your current social media content and curate new content in response to COVID-19.

