Maryland Department of Health

Smoking Stops Here: Developed and executed a multi-year integrated marketing campaign to reduce smoking and overall tobacco consumption in the state of Maryland.

GoVax: Developed a full-scale statewide integrated advertising campaign to encourage COVID-19 vaccinations. The campaign delivered simple, relevant information from trusted sources and used non-traditional channels to communicate with hard-to-reach audiences.

Masks On Maryland: Created a public service campaign to encourage the use of face masks during the COVID-19 pandemic. The communications made the benefits of wearing masks more immediate and tangible, positioning masks not as a barrier to life but as a way to carry on doing the things we enjoy.

BeCannabisSmart: TBD