GKVoice
GKVoice is a collection of insights, thoughts and inspiration covering topics shaping today’s marketing landscape. This is just a sampling of the curiosity we bring to work every day and the thought leadership we bring to every assignment. Curious yourself? Scroll down or explore.
Featured
Is It Time to Switch Ad Agencies?
Wondering if your agency is really delivering the service, results, and ROI you deserve? Here’s how to know when it’s time to make a change.
Discover ROEverything
Introducing Return On Everything (ROE). See how GKV can help you find success by every measure. Be it Return on Investment, Return on Time, or Return on Opportunity.
GKV Challenger Brand Minute: Face of Wealth
The next decades will see a greater number of women inheriting wealth — and a shift in wealth means a shift in messaging.
The Digital Baby Boomer: How to Drive Online Sales
Baby boomers are not digital natives, but they’re huge digital shoppers. Discover the ways to win their trust and gain their business online.
Recent
2021 CPG Greatest Hits
Dan Collins shares five “Little Big Ideas” that delivered sky high ROI for CPG clients in 2021.
Unlocking Marketing Success with Analytics
It’s not difficult to measure and manage your digital marketing efforts. Our Director of Digital Analytics & Strategy, Anna Alexiadi Smyrniotaki, explains.
GKV Challenger Brand Minute: Customer Journey Mapping
Chief Strategy Officer, Dan Collins reveals how Customer Journey Mapping can help you deliver the exact right message at the exact right moment.
GKV Challenger Brand Minute: 5 Tangible Ways to Drive Growth
Home services expert Chuck Fischer reveals five tangible ways to stand out from the competition and drive revenue.
GKV named one of the top agencies in Maryland by Clutch
GKV was featured by Clutch, the leading B2B reviews and ratings company, for displaying excellence in the advertising field.
GKV Challenger Brand Minute: Branding for Broadband
GKV’s Challenger Brand Minute: your source for bite-sized marketing smarts.
