Snyder’s of Hanover:
March Madness

To show just how well Snyder’s of Hanover pretzels deliver bold flavor, GKV helped them launch a massive effort on ESPN with TV, radio and digital components. We also engaged consumers with the “Boldest Play of the Week Sweepstakes” in partnership with ESPN’s “Mike & Mike” and ESPN’s SportsCenter’s “Top 10 Plays of the Week.”

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