Snyder's of Hanover

Snyder’s of Hanover: Discover the Pretzelbilities

An invitation for people to join the brand in discovering all that’s possible with pretzels.

Snyder’s of Hanover: Pretzel Pieces

We wanted flavor-seeking consumers to think of and reach for SOH Pretzel Pieces instead of other highly flavored snacks, like tortilla or potato chips.

Snyder’s of Hanover: America’s Summertime Favorites

PR efforts to support the campaign included targeted sample mailings to food, health and lifestyle bloggers and editors.

Snyder’s of Hanover: National Pretzel Day

GKV launched a mass-sampling campaign across multiple cities to boost brand positioning and encourage consumers to celebrate the holiday with SOH.

Snyder’s of Hanover: National Pretzel Day

We promoted Snyder’s of Hanover as the hard pretzel of choice to celebrate National Pretzel Day.

Snyder’s of Hanover: March Madness

To show just how well Snyder’s of Hanover pretzels deliver bold flavor, GKV helped them launch a massive effort on ESPN.

Garry Raim

Partner, Executive Vice President

Start the conversation today and find out what GKV can do for your brand.


Out of an abundance of caution and care for the health and wellbeing of our employees and their families, GKV has transitioned to a Work From Home (WFH) scenario for the foreseeable future.

A great deal of planning and preparation went into this effort to ensure that, while our office is physically closed, we can continue to provide our clients with the excellent service and work products they rely on.

Should you need to reach someone at GKV, please call 410.539.5400 and use the employee directory to reach your party.

Stay Healthy!