Work Sample

Candy Shop™ Cocoa: Waking up a sleepy category

Candy Shop™ Cocoa is bringing a bold twist to the classic cocoa category. GKV created a fully integrated, omnichannel marketing campaign, Be Cocoa Happy. The campaign is aimed at enticing cocoa lovers across platforms, reaching consumers across different touchpoints as they go through their day.

Work Sample

Maryland Cannabis Administration: Impaired Driving

We helped the Maryland Cannabis Administration get a crucial message to Marylanders: Yes, adult-use cannabis is legal in Maryland—but it’s illegal to use before or while you drive.

Work Sample

No Yolks: Breaking the rules. Connecting with consumers.

GKV helped No Yolks reach Millennial and Gen Z cooks with messaging focused on how dinner has no rules—just possibilities.

GKVoice

GKV creates “Dare to be Sweet” campaign for Lofthouse® Cookies

GKV’s campaign goal is to inspire people to bring a little more sweetness into the world.

GKVoice

Elevate The Moment: Amplifying Your Trade Show Presence

Tradeshows demand months of preparation. But nowhere else will you have such an opportunity to make so many valuable face-to-face connections. Here are 5 ways to amplify your tradeshow presence.

GKVoice

5 Tips for Marketing Medicare Advantage Plans to Veterans

Military veterans are a big potential new market for your Medicare Advantage plan. Here are 5 tips for getting them enrolled.

Garry Raim

Partner, Executive Vice President

Start the conversation today and find out what GKV can do for your brand.

    Baltimore Branding Agencies

    Discipline

    Strategic Planning

    A word that you will hear very often at GKV is sacrifice.

    It is our way of talking about strategy, because at its essence, a strategy is about sacrifice. Trying to do everything never makes sense for a person or a brand. We help you take a step back and understand what messages and touchpoints will be the most effective for your goals.

    As much as we like to create great advertising, content, events, media plan, we resist the temptation to just start creating. We take the time to gather the information to understand your customer’s journey and develop a strategy that will help you achieve your goals.

    This will then lead to the creation of one comprehensive, insightful and clear brief that outlines the strategic plan, gaining agreement to the sacrifices that will need to be made and providing all the elements the team needs to execute the strategy. A good strategic plan is like a good map, it helps you on your journey.