Rosedale Federal:
Peace Of Mind

Rosedale Federal – We don’t just put you in a new home. We put you at ease.

How do you convey the frustration people feel about the mortgage process? With the heartwarming story of a couple of birds searching for the perfect birdhouse. GKV, along with 15Four Productions, created a very un-banklike bank spot to show how Rosedale Federal Bank provides home loans … and peace of mind.

With TV, radio, digital and outdoor, GKV’s fully integrated campaign shows that while mortgages might be intimidating, Rosedale Federal is not.