Work Sample Old Bay- Social Crab

Old Bay: Social Crab

The spokesperson we created for OLD BAY communicates delicious fun without saying a word.

Work Sample DSM Babypalooza

DSM: Babypalooza

For Babypalooza 2018, DSM asked GKV to create brand messaging and a high-impact booth design.

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Frank’s Red Hot Sauce: Social Communications

The #1 hot sauce in America is not for the meek.

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Hills Bros. Cappuccino: Every Man

We tapped into moments of experiencing the best that life has to offer and showed how Hills Bros Cappuccino could make those moments even sweeter.

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Hills Bros. Coffee: Every Man

By tapping into the unique preferences and loyalties our audience has, we were able to build preference and loyalty for Hills Bros coffee as well.

Work Sample franks redhot creative

Frank’s RedHot: Easy AF

Frank’s has a great brand personality, but is predominantly used for Buffalo wings. How do we get people to use it more often?

Garry Raim

Partner, Executive Vice President

Start the conversation today and find out what GKV can do for your brand.

    Baltimore Branding Agencies

    Discipline

    Social Media

    One of the fastest growing and most nimble marketing disciplines of the last five years.

    Where before, brands saw social as something they had to do to check the box, they now see it as a business driver. With more and more consumers engaging in branded content, using social to source recommendations as well as a path to purchase, GKV has grown its social team, expertise and capabilities.

    Why Social?  — “Content builds relationships. Relationships are built on trust. Trust drives revenue.” This quote from Andrew Davis’s latest book Brandscaping puts a fine point on why great branded social content drives business.  Additionally:

    • Consumers are 71% more likely to make a purchase based on social media referrals
    • 74% of consumers rely on social network to guide purchase decisions
    • 7 in 10 millennials, Gen Xers and silver surfers (boomers in social) are more likely to make purchases from brands they follow and engage with on social

    GKV’s Social Media Department experts who work hand-in-glove across agency departments.  The team has developed award winning social campaigns for OLD BAY and MD Lottery as well as created a proprietary process for developing social strategy and content. Our capabilities include:

    • Social strategy and planning
    • Content creation, curation
    • Social program management and publishing
    • Social advertising
    • Influencer engagement
    • Community management
    • Social listening, trending topics
    • Metrics and reporting