No Yolks. No Rules!
GKV helped No Yolks reach Millennial and Gen Z cooks with messaging focused on how dinner has no rules—just possibilities.
GKV creates “Dare to be Sweet” campaign for Lofthouse® Cookies
GKV’s campaign goal is to inspire people to bring a little more sweetness into the world.
San Giorgio: The Right Way to Pasta
For as simple as cooking pasta is, you’d be surprised how many different “right ways” there are to cook it. Some like their pasta al...
Lofthouse Cookies: Dare to be Sweet
Just when did everyone get so grumpy, snarky and sour? The world is so hungry for a little sweetness. And when conducting consumer research for our new client, Lofthouse Cookies, we discovered that we had just the thing.
Maryland Lottery: Holiday 2022
Maryland Lottery Holiday Scratch-Offs are so lively and fun, they practically give themselves away. Now there’s an interesting campaign idea.
No Yolks: Rules were made to be Yolk-en.
Past marketing of No Yolks had focused on how people have traditionally used noodles. But the concept of “dinner” has changed a lot—now, there are no rules. No Yolks fits into this landscape as a dinner option that goes with a lot of different cuisines, isn’t hard to make, and is easy to enjoy.
